Hörmann Truedor announces series of roadshows

Hörmann Truedor is inviting entrance door installers to discover a new business growth opportunity at its upcoming roadshows, featuring its range of composite doors, backed by significant consumer marketing investment and a comprehensive package of dealer support.

At the series of dedicated roadshows to be held across the UK, Hörmann Truedor will outline how its latest initiative is designed not only to expand installers’ product portfolios, but to actively generate homeowner enquiries and pass qualified leads directly to approved dealers.

Installers are invited to join the Hörmann Truedor team for an informal early morning get-together over coffee and bacon sandwiches, where the focus will be firmly on new business opportunities.

The events will introduce the opportunity to add the Hörmann Truedor range of composite doors to existing product ranges.

At the heart of the initiative is Hörmann’s investment in a targeted consumer campaign designed to drive traffic to its website and generate genuine homeowner enquiries.

These enquiries will then be passed directly to approved dealers via an online Installer Finder, delivering a clear commercial advantage for those looking to grow sales.

The company has also put in place a range of practical sales tools and support to help installers convert enquiries into confirmed orders, including an advanced online Door Designer, Installer Finder visibility, product training and ongoing marketing and technical assistance – ensuring installers are fully equipped to maximise every lead generated.

Alongside the longer-term growth opportunity, installers attending will be able to take advantage of a package of launch incentives. These include a £1,500 door voucher package, a sign-up bonus of 750 points for the Hörmann Rewards programme and free use of the Door Designer for the first year.

Dealers will also benefit from access to the new locking cylinder and hardware options to further enhance their entrance door offering.

The roadshows will take place between 8.00 and 10.00 am at the following venues:

• Tuesday 19 May, Leicester – The Mattioli Woods Welford Road Stadium, home of Leicester Tigers
• Tuesday 2 June, Edinburgh – The Norton House Hotel, Ingliston
• Thursday 4 June, Leigh – Leigh Sports Village, home of Man United Women and Under 21’s
• Tuesday 9 June, Twickenham – The Twickenham Stoop, home to Harlequins RFC
• Thursday 11 June, Bristol – Ashton Gate Stadium, home of Bristol City FC and Bristol Bears

The events are aimed at providing installers with a quick and easy insight into how partnering with Hörmann can help drive demand, win new customers and increase profitability in the composite door sector.

To visit the roadshow in your area simply visit hormannevents.co.uk  or scan the QR code to book your place.